It’s that time of year. No, not holiday shopping season. It’s time to solidify your plan for 2018.
How are you going to spend your marketing budget? Based on a theoretical million dollar budget, Elliot Schimel, CEO of Mission Control Marketing, is going to break down your ideal marketing mix for the upcoming year in a webinar that will take place on December 6th at 3pm EST.
A million dollars sounds like a lot of money, but when it’s your entire marketing budget, it can go very quickly, whether it’s spending on a prominent booth at a trade show, hiring a PR agency, or engaging an analyst. Therefore, it is crucial to prioritize the marketing channels in which you invest. Our webinar will reveal not only the most effective and influential marketing channels but also the marketing channels that add the most value, that deliver the greatest return on investment.
This webinar will reference data gathered and insights gleaned from our research report, which surveyed decision-makers at large and mid-sized companies. Based on what we learned, we’ll tell you what marketing channels influence purchasing decisions, and we’ll tell you which channels are indispensable for your marketing mix, which are nice-to-haves but not essential, and which channels are simply not worth your investment.
During the webinar, we’ll also take your questions about specific marketing channels as well as how to best target prospects in particular roles, such as marketing, operations, IT and finance.